Basic Subscription

For those who don’t know where to start and want some basic tools. Includes:

  • Research based tops delivered to your inbox (Newsletter)
  • Strategic Plan Assessment (basic)
  • Last Minute Negotiation Plan (pdf)
  • 5 negotiation Deal Points, Scripts and checklists.
  • 5 Tactical Groupings
  • Resources and Citation
  • Operational Resources
    • Media Knowledge Base
Freemium Resources

Premium Subscription

You’ve gotten your feet wet and you’re ready to dive all the way in. Premium subscription includes:

  • Research based topics delivered to your inbox monthly
  • Strategic Plan Assessment (Advanced Algorithm)
  • Influence Assessment, so you can tell how influential your message actually is
  • Last Minute Negotiation Plan, in case you’re in a pinch
  • Directory of Negotiation Deal Points, including scripts and checklists.
  • Operational Resources, including
    • Media considerations,
    • How to read body language
    • Identification of micro facial expressions
    • How to lay out the space for optimum impact
    • Psychological tips, tools, and tricks
Premium Resources

Premium Plus Subscription

You’re in the trenches doing deals and need to deliver at 1,000%, everyday. You play a high-risk, high-reward game… and you play to win. This is your plan. The single best value, Premium Plus includes all the features of Premium, PLUS access to the exclusive Persuasion Lab Expert Cohort (in bold below).

Here are the details:

  • Research based topics delivered to your inbox monthly
  • Strategic Plan Assessment (Basic, and Advanced Algorithm)
  • Influence Assessment, so you can tell how influential your message actually is
  • Last Minute Negotiation Plan, in case you’re in a pinch
  • Directory of Negotiation Deal Points, including substantive term scripts and checklists.
  • Tactical Groupings
  • Operational Resources, including
    • Media considerations,
    • How to read body language
    • Identification of micro facial expressions
    • How to lay out the space for optimum impact
    • Psychological tips, tools, and tricks
  • Access to members-only events:
    • Monthly Masterclass ($497 value), and
    • Monthly Office Hours for Individualized Strategic Feedback ($345 value)
Level

Basic

Premium

Premium Plus

Price $2.99 per month
$30 annually
Plan details
$49 per month
$530 annually (a 10% savings)
Limited time offer! Join between now and 1/15/2021 and get a lifetime membership for just $49.
Plan details
$275 per month
Pay $2,900 annually (a $400 savings)
Waitlist opens January 25, 2021, with limited availability once the doors open!
Plan details
  Select Select Select
Research based tips delivered to your inbox weekly (newsletter)
Strategic Plan Assessment (basic)
Strategic Plan Assessment (advanced algorithm)
Influence Assessment (how influencial is your message?)
Last Minute Negotiation Plan (pdf)
Directory of negotiation Deal Points / scripts / checklists 5 Deal Points 70 Deal Points (updated monthly) 70 Deal Points (updated monthly)
Tactical Groupings 5 Basic 160+ Tactics (searchable database) 160+ Tactics (searchable database)
Resources Augmented Augmented
Operation Resources Media Knowledge Base Complete Suite (media / body language / facial expression / room layout / psychology) Complete Suite (media / body language / facial expression / room layout / psychology)
Master Class: Monthly 45-Minute Presentations with 15 Minute Q and A
Monthly Office Hours for Direct Strategic Feedback
  Select Select Select

Basic

$2.99 per month
$30 annually
Plan details

For those who don’t know where to start and want some basic tools. Includes:

  • Research based tops delivered to your inbox (Newsletter)
  • Strategic Plan Assessment (basic)
  • Last Minute Negotiation Plan (pdf)
  • 5 negotiation Deal Points, Scripts and checklists
  • 5 Tactical Groupings
  • Resources and Citation
  • Operational Resources
    • Media Knowledge Base

Research based tips delivered to your inbox weekly (newsletter)
Strategic Plan Assessment (basic)
Last Minute Negotiation Plan (pdf)
Directory of negotiation Deal Points / scripts / checklists: 5 Deal Points
Tactical Groupings: 5 Basic
Resources
Operation Resources: Media Knowledge Base
:

Premium

$49 per month
$530 annually (a 10% savings)
Limited time offer! Join between now and 1/15/2021 and get a lifetime membership for just $49.
Plan details

You’ve gotten your feet wet and you’re ready to dive all the way in. Premium subscription includes:

  • Research based topics delivered to your inbox monthly
  • Strategic Plan Assessment (Advanced Algorithm)
  • Influence Assessment, so you can tell how influential your message actually is
  • Last Minute Negotiation Plan, in case you’re in a pinch
  • Directory of Negotiation Deal Points, including scripts and checklists.
  • Operational Resources, including
    • Media considerations,
    • How to read body language
    • Identification of micro facial expressions
    • How to lay out the space for optimum impact
    • Psychological tips, tools, and tricks

Research based tips delivered to your inbox weekly (newsletter)
Strategic Plan Assessment (basic)
Strategic Plan Assessment (advanced algorithm)
Influence Assessment (how influencial is your message?)
Last Minute Negotiation Plan (pdf)
Directory of negotiation Deal Points / scripts / checklists: 70 Deal Points (updated monthly)
Tactical Groupings: 160+ Tactics (searchable database)
Resources: Augmented
Operation Resources: Complete Suite (media / body language / facial expression / room layout / psychology)
:

Premium Plus

$275 per month
Pay $2,900 annually (a $400 savings)
Waitlist opens January 25, 2021, with limited availability once the doors open!
Plan details

You’re in the trenches doing deals and need to deliver at 1,000%, everyday. You play a high-risk, high-reward game… and you play to win. This is your plan. The single best value, Premium Plus includes all the features of Premium, PLUS access to the exclusive Persuasion Lab Expert Cohort (in bold below).

Here are the details:

  • Research based topics delivered to your inbox monthly
  • Strategic Plan Assessment (Basic, and Advanced Algorithm)
  • Influence Assessment, so you can tell how influential your message actually is
  • Last Minute Negotiation Plan, in case you’re in a pinch
  • Directory of Negotiation Deal Points, including substantive term scripts and checklists.
  • Tactical Groupings
  • Operational Resources, including
    • Media considerations,
    • How to read body language
    • Identification of micro facial expressions
    • How to lay out the space for optimum impact
    • Psychological tips, tools, and tricks
  • Access to members-only events:
    • Monthly Masterclass ($497 value), and
    • Quarterly Strategic Feedback Session ($345 value)

Research based tips delivered to your inbox weekly (newsletter)
Strategic Plan Assessment (basic)
Strategic Plan Assessment (advanced algorithm)
Influence Assessment (how influencial is your message?)
Last Minute Negotiation Plan (pdf)
Directory of negotiation Deal Points / scripts / checklists: 70 Deal Points (updated monthly)
Tactical Groupings: 160+ Tactics (searchable database)
Resources: Augmented
Operation Resources: Complete Suite (media / body language / facial expression / room layout / psychology)
Master Class: Monthly 45-Minute Presentations with 15 Minute Q and A
Monthly Office Hours for Direct Strategic Feedback
: